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About BizU

Neon text with the words: Give time, confidence, good vibes, joy, inspiration, and love

Our story​

BizU started with a simple question: how can we help people save time, money, and energy in an increasingly busy world?

What began as an idea to simplify daily life has grown into a sustainable platform with smart solutions and its own webshop.

oday, we are building step by step an ecosystem that supports people in making conscious, efficient, and future-oriented choices.

On this page, you can read all about BizU – from our mission to our unique approach.

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Our goals

At BizU, we want to simplify people's lives by making smart, sustainable solutions accessible..

Our main goals are:

  • Less waste, more efficiency.
  • Encouraging smart choices in daily life.
  • Making sustainable consumption easier.
  • Saving time through technology.
  • Creating a positive impact for families and small businesses.

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Key Statistics About BizU


At BizU, everything revolves around simplicity, awareness, and technology serving your daily life. Our figures don’t just show what we do, but most importantly, why we do it.

 95%

of our products are directly deliverable from Europe

100%

focused on non-food, sustainable, and smartly selected

 24/7

access to your account, orders, and support

 2026

 the year in which BizUApp makes your life even easier

Discover the story behind About BizU

On this page, you can read all about BizU – from our mission to our unique approach.


Silhouette of a mother, a father, and two children during sunset
Digital simplicity for a better real life

A dream that begins with a person 

Where technology serves people, not the other way around.

Sandel BIZU – Founder and Visionary of BizU

Sandel BIZU

Founder & Visionary of BizU

"BizU is more than a project, it is my life's mission. As a father, partner, and dreamer, I believe that technology should not overwhelm people, but rather help them enjoy real life more. I build every part of BizU with love, hoping that it will grant others time, peace, and happiness. Because when you have more time for those you care about, the world naturally becomes a better place."

Partners and References

Building an innovative future together with reliable support  

Read more about Jumpstarters at VLAIO →

BizU is an officially validated project within the Jumpstarters program of VLAIO, the Flemish government. After a positive feasibility assessment, we are now fully engaged in the realization phase, developing both the website mybizu.com and the BizUApp.

Thanks to the professional guidance of Starterlabo and the support of VLAIO, we are working step by step on a smart, sustainable, and impactful solution that truly improves daily life.

We appreciate the trust and continue moving forward with vision, care, and determination.